Feminine hygiene products segment market demand

The basic structure of feminine hygiene products is mainly composed of the top sheet, the absorption core layer and the back sheet. The top sheet material used is usually hot air non-woven fabric,spunbonded non-woven fabric, which no only requires soft, does not stimulate the skin, but also makes the liquid penetrate quickly to maintain the dry and refreshing top sheet. The absorbing core layer is composed of fluff pulp and super absorbent resin, which is used to store liquid in large quantities. The back sheet is mainly PP film, which mainly prevents the seepage of liquid and plays the role of isolation.

Today, the most used top sheet materials for female hygiene products are spunbonded non-woven fabrics or SMS and SMMS combined with melt-blown. Spunlaced non-woven fabrics do not need to use any chemical additives, so spunlaced non-woven fabrics have excellent characteristics as top sheet materials.

Different regions and countries are affected by different cultures, and users' preferences for products are not the same, but consumers' requirements for products are consistent. Nowadays, raw material process technology is developing in the direction of specialization, functionalization and differentiation, and these functional or special process raw materials will further enhance the competitive advantage of products. Technical advances in non-woven fabrics and the development of their materials have played an important role in improving product comfort, softness, beauty, water absorption, hydrophobicity and affinity with human skin.

In developed regions, most feminine hygiene product manufacturers have launched a series of new products for women' menstrual periods, including from puberty to menopause. Today's manufacturers are targeting younger consumers and the feminine hygiene market in developing regions, seeking to spur growth with innovation.